As a young brand establish in 2009, we broke many promises. I was a senior in college when Price of Popularity was created. The demand was much higher than what we could supply at the time. Some may call this failure, but as an entrepreneur, I call this a valuable lesson on what not to do next. I have ideas for days but what I’ve learned is ideas are useless without implementation.

The challenge for me is, to be OK, not being perfect. This time around I’m not following any rules, there is no playbook. We make what we want when we want, which means we release whenever we want. However, most importantly, as a brand we keep promises. The price of popularity is hard work and determination and it’s not for sale, you have to earn it.

– Senedra

If you’d like to see some of our old post from when we first started click here.